204, 2nd floor, Aathisree Towers,
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November 12, 2020
What is Video Marketing? Does it even matter to your business? Video Marketing is a digital marketing tool used to attract the targeted audiences to reach with the help of the internet and makes sure the video creates an impact on the brand of your company by attracting your audiences. In simpler terms, your significant investment of time and effort to create a high-quality video for your content marketing strategy helps your brand to reach a larger audience with the help of the most popular social media networks like YouTube, Instagram, Facebook, LinkedIn, and Twitter. Video and marketing are like bread and butter. Are you wondering if video marketing is worth investing your time and acts as a key benefit for your marketing strategies as it can be a shareable medium to reach their audiences and also it is considered as the most effective marketing tool? Mobile Phones play a crucial role in this Video marketing concept, nearly 92% of consumers use mobile devices for watching a video and they can easily use social shares the videos you create once they are influenced. Videos with duration up to 2 minutes long get the highest engagement criteria. This blog helps you to understand the impacts of Video Marketing on social media and the benefit of doing video marketing for any business is worth as it helps the marketer to attract targeted audiences. So, how do consumers respond to video marketing? The best practices for digital marketers are to create and share engaging and educational videos as it can be shared across multiple platforms to make your brand reach the targeted audiences. Data with the context tell a compelling story. Nearly 62% of the businesses started using video content marketing statistics to highlight precisely why so many companies are using the same. The benefit of doing Video Content Marketing is to increase the growth of your company by 49% over a period of the year according to research by Aberdeen Group. The other factors are as follows:
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