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- Case Study Red Taxi
2019
Our association
started
+23.26%
Increase in Website
Traffic
+29.61%
Growth in Organic
Traffic
Red Taxi is a prominent transportation service provider renowned for its commitment to safety, and efficiency. With a fleet of well-maintained vehicles and experienced drivers, Red Taxi offers a range of transportation solutions tailored to meet the diverse needs of its customers. Whether it's commuting within the city, airport transfers, or outstation travel, Red Taxi ensures a comfortable journey for passengers. Through its user-friendly booking platform and dedicated customer support, Red Taxi strives to deliver exceptional service, earning the trust and loyalty of travellers across the city or state.
The Problem
Red Taxi, a renowned taxi service provider, faced several challenges in overcoming competition. The absence of a proper website or system to track calls made it difficult for customers to get in touch with them. Relying solely on offline methods led to confusion and complications. Additionally, manual management of workflows created chaos, making it challenging for Red Taxi to streamline its processes.
- No Website and CRM: This was a big problem. Manual tracking was way too difficult, and there was no centralized platform that could help them manage the leads.
- No visibility: Back eight years, Red Taxi was just one of the brands, competition was huge, and with no proper digital presence, they struggled to expand their brand and bring in more visibility to the audience who looked for similar needs.
- No call tracking: Though they were receiving calls, there was no platform or CRM to track calls and follow up.
The Solution
We collaborated with the Red Taxi team to revamp their website into a lead-generating platform and redefine their social media presence with engaging visuals and content. Additionally, we integrated CRM with the website, simplifying lead tracking and follow-up processes.
A full-fledged Website with a CRM
The integration of a comprehensive Website alongside a CRM was a priority for them. With their audience dispersed and lacking a centralized platform for lead tracking and management, this solution was essential.
Well-optimized SEO process
A well-optimized SEO strategy provided ample opportunities to captivate their target audience.
Keywords ranking
Improved keyword rankings through SEO resulted in increased daily calls and bookings.
The Result
- Business growth: The business experienced significant growth, expanding from a single entity to multiple branches. Additionally, there was a notable increase in business partnerships across both the city and state.
- Surge in calls and bookings: Calls and bookings surged dramatically as a result of their keywords ranking higher and their target audience finding them quickly.
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