Helping REL Connect with High-Intent Clients Online

www.reldrill.com

Casestudy

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2018

Our association
started

+157.44%

Increase in
Website Traffic 

+98.10%

Increase in Social
Media Traffic

+186.99%

Growth in
Organic Traffic

Helping REL Connect with High-Intent Clients Online Reldrill is a manufacturer and exporter of high-performance drilling equipment for mining, quarrying, and construction industries. Reldrill offers a wide range of drilling tools, including DTH hammers, bits, and accessories, all designed to deliver efficiency, durability, and precision in the most demanding environments.With a focus on durability, and global standards, Reldrill serves clients across India and over 25 countries worldwide.

The Problem

The key problems included:

  • Low organic search visibility
  • Poor mobile responsiveness and slow load times
  • Underperforming social media integration
  • No effective content or SEO strategy
  • Limited backend flexibility and analytics tracking

The Solution

Appac Media partnered with Reldrill to deliver a 360° digital transformation—redesigning their website, realigning their content, and optimizing their presence for search and social engagement.

Website Revamp

Built a Better Website

We transformed their outdated website into a fast, modern platform that reflects their global manufacturing expertise.

Boosted Search Visibility

Through smart SEO practices, we made it easier for potential clients to find Reldrill when they searched for drilling solutions.

Made Performance Measurable

Integrated tools to track who's visiting, from where, and what they're engaging with.

The Transformation

In just a few months after launching the new digital strategy, Reldrill saw a sharp rise in visibility and engagement across all channels:

  • Website Traffic increased by 157.44%, indicating improved user engagement and reach
  • Organic Traffic grew by 186.99%, reflecting stronger search visibility and SEO success
  • Social Media Traffic surged by 98.10%, showing deeper integration between platforms and the website

The Result

The Bigger Picture (The Impact)

REL now has:

  • Amodern, high-performing website aligned with its industry leadership
  • Consistent traffic from organic and social sources
  • A platform that speaks to International buyers as effectively as local clients
  • A foundation for future digital campaigns and lead generation

This partnership has not only boosted Reldrill's digital visibility but also helped position them as a forward-looking brand ready to compete in global markets.

Q

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