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- Case Study Trisquare
2023 -
Our association started
Trisquare Amethyst in Coimbatore offers luxurious 3 and 4 BHK villas within a gated community. Spanning 2 acres, it features 39 elegantly designed villas with state-of-the-art amenities such as a clubhouse, gym, and solar-powered common areas. Emphasizing modern living and sustainability, the community ensures security with CCTV surveillance and uninterrupted power backup. Strategically located near key areas in Coimbatore, it combines convenience with comfort, making it an ideal choice for urban living.
The Problem
Being in the real estate sector, the client was facing challenges with their marketing efforts. They approached many service providers before reaching us, as they were not satisfied with the results. The main challenge was the digital absence, and as a result, they were unable to enter the market; they were unable to showcase their service capabilities and highlight the benefits and value propositions. They struggled to communicate with their target sector due to the fragmented data and weak social engagement.
- No website was a big concern: The client was doing a fabulous job in their real estate niche. But there was no platform where they could showcase their projects and pull in more enquiries. A lot was happening - but nothing was given importance.
- Lead management: The generation of offline leads through cold calling and direct marketing was insufficient and not properly managed.
- Ineffective Follow-up Systems: The client lacked an efficient follow-up system for leads generated through various channels. This resulted in missed opportunities and potential clients slipping through the cracks due to a lack of timely communication and nurturing.
- Limited Brand Awareness: Despite their expertise and quality services, the client struggled with limited brand awareness in the market. Potential customers were not aware of their existence or the unique value they could offer, leading to difficulties in attracting new business and expanding their customer base.
The Solution
For the past two years, we have worked very closely for them, and we are still counting. Our main goal was to establish a strong online presence for them, and then expand from there. As a part of this, we first developed a user-friendly, top notch website for them, which helped them go a long way. Then we helped them secure their ranking—we implemented some of the best ethics for real-estate digital marketing and helped them get their best brand visibility.
A full-fledged website changed it all
With the implementation of a full-fledged website, the client witnessed a significant transformation in their online presence. The user-friendly interface and engaging design facilitated seamless interaction with potential customers, enhancing their brand image and credibility in the competitive real estate market.
Digital Marketing for Real Estate
Our comprehensive digital marketing strategies, implemented specifically for the real estate industry, boosted their success further. By leveraging the latest techniques and ethical practices, we optimized their online visibility, ensuring maximum exposure to the target audience across various digital platforms.
The Result
Good Project turnaround : The project turnaround was remarkable, as the client experienced a surge in inquiries and leads, translating into tangible business growth. Our continued collaboration and strategic guidance have enabled them to navigate the digital landscape effectively.
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