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Unitd Living Space

Adopting a strategic digital identity for Live Unitd

www.liveunitd.com
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Client

Unitd Living Space

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Industry

Real Estate

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Services

Web Design, SEO and Marketing

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Partnership Since

2023

The redesigned Live Unitd platform

From visibility to value.

+245

Increase in Website Traffic Growth

+127

Increase in Organic Reach

+369

Increase in Social Media Engagement

+↗%

Property Inquiries & Bookings

Unitd Living Space

Live Unitd has built a reputation for designing smart, sustainable and future-ready homes. With architectural innovation and technology integration, Live Unitd crafts living spaces that align with modern urban lifestyles

Website redesign, SEO, performance campaigns, and creative storytelling to connect with high-intent homebuyers.

Unitd Living Space Logo

Live Unitd had clear goals to:

01

Establish a digital identity that reflected the brand's architectural innovation

02

Organic visibility improvement for location-specific, high intent keywords

03

Qualified enquiries through targeted ad campaigns

04

Build creative storytelling strategy attracting the target audience

StarCare Challenges

Challenges

Before partnering with Appac Media, Live Unitd faced marketing and visibility challenges:

  • An outdated website lacked visual appeal and did not showcase the project’s premium lifestyle.

  • A limited digital presence made it unable to reach the right buyers through search or social channels.

  • The unique idea of multi-utility homes wasn't clearly understood.

  • User interactions and enquiries were low despite the project being successful.

  • Minimal activity and reach on Meta platforms reduced overall brand credibility.

Our Strategy

Website Design & User Experience Revamp

Pillar 01

Website Design & User Experience Revamp

  • Designed a website featuring high-quality visuals, 3D walkthroughs and floor plans. Each page was structured to capture enquiries with strategically placed CTAs, contact forms, and booking triggers.

1
Search Engine Optimization (SEO)

Pillar 02

Search Engine Optimization (SEO)

  • Our team performed keyword research targeting location-specific buyer intent and optimised all metadata, on-page content, and internal links.

2
Awareness & Lead-Generation Campaigns

Pillar 03

Awareness & Lead-Generation Campaigns

  • Executed integrated campaigns across Meta and Google Ads focusing on lifestyle benefits, smart features, and location. This built awareness while driving consistent, qualified traffic to the U49 landing pages.

3
Creative Storytelling & Social Media Engagement

Pillar 04

Creative Storytelling & Social Media Engagement

  • Our creative team designed high-quality visuals, reels, and walkthrough videos showcasing the U49 project’s design and community lifestyle. This location-based content and storytelling helped connect with homebuyers

4
Analytics Setup & Conversion Tracking

Pillar 05

Analytics Setup & Conversion Tracking

  • A full analytics funnel (Google Analytics 4, Meta Pixel, and Tag Manager) to track user behaviour, form submissions and ad-driven conversions to ensure measurable ROI. This data-driven approach helped refine audience targeting and campaign optimisation.

5

What did we implement?

  • ✓

    An immersive website that provided every user a better experience

  • ✓

    SEO enhancements and integrated campaigns that built awareness and traffic

  • ✓

    Visually appealing creatives helped in better engagement for home buyers

  • ✓

    A data-driven approach for insights about user behaviour help target audience and optimise targeted campaigns

Adopted to a full-funnel digital transformation for Live Unitd

Immersive website exploration, improved engagement and brand awareness

Adopted to a full-funnel digital transformation for Live Unitd

Traffic turned into tangible outcomes.

Appac Media designed a full-funnel digital transformation strategy focused on digital real estate marketing and creative storytelling that targeted the right audience.

KPI

Growth Achieved

Website Traffic Growth

+245

Organic Traffic

+127

Social Media Engagement

+369

Property Inquiries & Bookings

+Significant Increase%

What were we able to achieve?

  • ✓

    Visually immersive, mobile-friendly website with an immersive website exploration

  • ✓

    Lead generation campaigns created awareness and drove consistent, qualified traffic to the U49 landing pages.

  • ✓

    Creative storytelling improved engagement and brand recall.

  • ✓

    A data-driven approach helped refine audience targeting and campaign optimisation.

  • ✓

    Live Unitd evolved from a new market entrant to a digitally enhanced real estate company in Coimbatore.

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