About the Starcare Hospital

Starcare Hospital is the leading multi-specialty hospital which originated in the UK, but later moved to Dubai and Kerala. The hospital is run by a group of non-resident Indians with roots in Calicut. The cutting edge technologies and the aesthetic ambience of the infrastructure has created a soothing environment and world-class space of medical practice with compassion. The Group has been recognised for quality of international services in the field of healthcare.

The Solution

Appac Media worked closely with the Star Healthcare team in order to resolve the challenges into evergreen opportunities. First step taken was for the Wordpress Website Design - A website that would cater to the needs of the organization. With a reliable website, they had leads and appointments flowing in which were gated to a CRM.

Working with the team, we had performed a detailed troubleshooting of the existing Star healthcare website to address the serious SEO issues. The testing was inclusive of seo checks, xml sitemap errors, duplicate header errors, content audits and a lot more.

To put it simple,

• Developed a simple and easy to access Wordpress Website
• Search Engine Optimization and branding services for easy rankings via backlinks
• Executed Patient Feedback System for recording feedbacks
• User-friendly appointment dashboard and online payment gateway
• Several Content Marketing Services and Email Marketing services are in the Pipeline

The Business Impact

• +57%

  INCREASE IN WEBSITE TRAFFIC

• +437%

  INCREASE IN SOCIAL MEDIA TRAFFIC

• +102%

  INCREASE IN AVERAGE SESSION